- Client: MPR Underwriting
- Date: August, 2017
MPR is a specialist underwriter of management and professional risk insurance, helping brokers navigate the complex world of laws and regulations that govern how businesses and insurers connect and interact. Our challenge was to showcase their expertise and their flexible approach to providing solid financial lines insurance products.
What we did
We developed the MPR brand and visual identity from the ground up. After a 1 day workshop, we helped MPR define, clarify and articulate their brand narrative. We then translated the brand positioning into a visual identity and applied it to their website, stationery, policy documents, Powerpoint template and social channels.